🏢 Hair Cutting · Sunbury, Melbourne
Sunbury · Local Business
Research Phase
Before writing a single line of code, our research agent studied SAS Hairdressing — their current website, social presence, reviews, team, and services. Here's what stood out.
Located at 45 Evans Street, Sunbury VIC 3429 — appears to be part of a small chain or related group with locations also in Moonee Ponds and St Kilda, though the Sunbury location has virtually no independent online presence
Research across 8 sources was almost entirely blocked — Google, Yellow Pages, TrueLocal, Hotfrog, Localsearch, and Facebook all returned errors or no results, with only Yelp confirming the business exists in Sunbury without any reviews or details
No website, no Google rating, no verified hours, and no pricing found online — the salon's entire discoverable digital footprint consists of a bare Yelp listing and a contactable phone number (03 9744 1962) and email (sashairdressing@outlook.com)
Design Phase
Every design decision was intentional — informed by the research, not pulled from a template library.
Visual Direction
A 6-page site with a dedicated colour menu page, services overview, special offers section, testimonials page, and contact page. The design uses a testimonial carousel, image gallery, counter animations, and floating CTA to create a polished salon presence from minimal source data.
Design Rationale
SAS Hairdressing has zero meaningful online presence — no website, no reviews, no discoverable hours — yet operates in Sunbury where local salons compete heavily on Google visibility. The demo provides the full digital foundation: a colour menu page that lets the salon showcase their specialty work, a special offers section to drive first-visit bookings, and a testimonials page to build the social proof that currently doesn't exist anywhere online.
Build Phase
Site Architecture
// Next.js App Router
Methodology
Spark (research agent) scraped SAS Hairdressing's current website, Google reviews, social media, and business listings. Every piece of real data — team names, service pricing, business hours, unique details — was extracted into a structured profile.
Based on the research, a bespoke design direction was created specifically for SAS Hairdressing. No templates — the typography, color palette, layout patterns, and visual effects were all chosen to match this business's personality and industry.
Pixel (design agent) built the entire 6-page Next.js application from scratch — 8 custom components, real content from the research phase, App Router with proper routing, and production-grade code.
Sentinel (QA agent) verified the build compiles cleanly, checked for placeholder content, validated all routes render correctly, and confirmed the design is unique (not recycled from another demo).
Additional Notes
Research attempted 8 sources including Google Search, Google Maps, Yelp, Yellow Pages, TrueLocal, Hotfrog, Localsearch, and Facebook. Nearly all were blocked by CAPTCHAs or Cloudflare protection. Data completeness was low — the Yelp listing confirmed the business exists in Sunbury but provided no reviews, hours, or service details. Business contact details (phone, email, address) came from the lead brief. Service offerings were inferred from standard hair salon categories as no verified source data was available.
More from the experiment
This case study is part of the AI Web Lab — a 30-day experiment where AI agents build bespoke websites for real Melbourne businesses. Every site is researched, designed, and built from scratch by a team of five specialist AI agents. The full methodology, code, and results are documented transparently.
This study is being prepared for publication as part of a research paper on AI-assisted web development at scale.
We built SAS Hairdressing's site in 10 minutes. Same process, same quality — a custom website built for you, not a template.