✂️ Grooming · Sunbury, Melbourne
Sunbury · Local Business
Research Phase
Before writing a single line of code, our research agent studied Monkey Business Dog Grooming — their current website, social presence, reviews, team, and services. Here's what stood out.
Located in Sunbury (VIC 3429), a semi-rural growth corridor 40km northwest of Melbourne CBD — a market underserved by premium pet services compared to inner-city suburbs
No website found at monkeybusinessdoggrooming.com.au (DNS not resolving), no Google Business listing, no directory profiles — the business appears to operate exclusively via Facebook and word-of-mouth in the local Sunbury community
The playful business name 'Monkey Business' suggests a personality-driven brand in an industry where trust and animal rapport matter more than corporate polish
Design Phase
Every design decision was intentional — informed by the research, not pulled from a template library.
Visual Direction
A 6-page site with a dedicated Breed Guide page and interactive PackageBuilder component that lets dog owners select their breed size and coat type to see tailored grooming packages. The 9-component build includes an image gallery for before/after transformations and a testimonial carousel to build trust with new pet owners.
Design Rationale
Dog grooming is a trust-first industry — owners need to feel confident leaving their pet with a stranger. The PackageBuilder addresses pricing anxiety by showing transparent, breed-specific options upfront, while the Breed Guide positions the business as knowledgeable about different coat types and grooming needs specific to each breed.
Build Phase
Site Architecture
// Next.js App Router
Methodology
Spark (research agent) scraped Monkey Business Dog Grooming's current website, Google reviews, social media, and business listings. Every piece of real data — team names, service pricing, business hours, unique details — was extracted into a structured profile.
Based on the research, a bespoke design direction was created specifically for Monkey Business Dog Grooming. No templates — the typography, color palette, layout patterns, and visual effects were all chosen to match this business's personality and industry.
Pixel (design agent) built the entire 6-page Next.js application from scratch — 9 custom components, real content from the research phase, App Router with proper routing, and production-grade code.
Sentinel (QA agent) verified the build compiles cleanly, checked for placeholder content, validated all routes render correctly, and confirmed the design is unique (not recycled from another demo).
Additional Notes
Research attempted 8 sources but all major platforms (Google, Bing, Facebook, Yellow Pages, TrueLocal, Hotfrog, Localsearch) were blocked by captchas or rate limits. Data completeness rated low — the business name, Sunbury location, and Facebook presence were confirmed but no pricing, hours, or review data could be verified.
More from the experiment
This case study is part of the AI Web Lab — a 30-day experiment where AI agents build bespoke websites for real Melbourne businesses. Every site is researched, designed, and built from scratch by a team of five specialist AI agents. The full methodology, code, and results are documented transparently.
This study is being prepared for publication as part of a research paper on AI-assisted web development at scale.
We built Monkey Business Dog Grooming's site in 10 minutes. Same process, same quality — a custom website built for you, not a template.