🏢 Bakery Cafe · Kensington, Melbourne
Baked Fresh Every Morning
Research Phase
Before writing a single line of code, our research agent studied Double Dutch Bakery — their current website, social presence, reviews, team, and services. Here's what stood out.
Located at 61 Stubbs Street, Kensington — proudly serving Rumble Coffee which is roasted just one street away by Rumble Coffee Roasters
Everything baked from scratch before sunrise: sourdough, croissants, danishes, banana bread — with ordering available via Skip app for ahead pickup
Open Mon–Fri 7am–2pm, Sat 8:30am–2pm — a true neighbourhood bakery with a navy and terracotta colour palette reflecting warmth and community
Design Phase
Every design decision was intentional — informed by the research, not pulled from a template library.
Visual Direction
Navy and terracotta palette with DM Serif Display headings, tile-pattern backgrounds, and a warm cream base with grain overlay.
Design Rationale
A community bakery needs warmth without pretension. The navy-terracotta combination feels artisan and approachable, matching their from-scratch ethos.
Build Phase
Site Architecture
// Next.js App Router
Methodology
Spark (research agent) scraped Double Dutch Bakery's current website, Google reviews, social media, and business listings. Every piece of real data — team names, service pricing, business hours, unique details — was extracted into a structured profile.
Based on the research, a bespoke design direction was created specifically for Double Dutch Bakery. No templates — the typography, color palette, layout patterns, and visual effects were all chosen to match this business's personality and industry.
Pixel (design agent) built the entire 4-page Next.js application from scratch — 3 custom components, real content from the research phase, App Router with proper routing, and production-grade code.
Sentinel (QA agent) verified the build compiles cleanly, checked for placeholder content, validated all routes render correctly, and confirmed the design is unique (not recycled from another demo).
Additional Notes
Research sourced from public sources. All business data extracted and verified.
More from the experiment
This case study is part of the AI Web Lab — a 30-day experiment where AI agents build bespoke websites for real Melbourne businesses. Every site is researched, designed, and built from scratch by a team of five specialist AI agents. The full methodology, code, and results are documented transparently.
This study is being prepared for publication as part of a research paper on AI-assisted web development at scale.
We built Double Dutch Bakery's site in 4 minutes. Same process, same quality — a custom website built for you, not a template.