🔧 Plumbing · Bendigo, Melbourne
Plumbing website concept for Bendigo
Research Phase
Before writing a single line of code, our research agent studied Foster Plumbing — their current website, social presence, reviews, team, and services. Here's what stood out.
Google review metrics were not available in the source CRM record at generation time.
Owner/contact name was not captured in CRM for this record.
Live demo is deployed at https://foster-plumbing.amirbrooks.com.au and indexed under /lab/foster-plumbing.
Design Phase
Every design decision was intentional — informed by the research, not pulled from a template library.
Visual Direction
Conversion-focused, mobile-first layout with clear hierarchy, high-contrast CTAs, and trust signals tailored to plumbing buyers in Bendigo.
Design Rationale
The current web presence (no verified website recorded) is used as the baseline. This rebuild prioritises faster trust-building, clearer service navigation, and stronger contact conversion for Foster Plumbing in Bendigo, VIC.
Build Phase
Site Architecture
// Next.js App Router
Methodology
Spark (research agent) scraped Foster Plumbing's current website, Google reviews, social media, and business listings. Every piece of real data — team names, service pricing, business hours, unique details — was extracted into a structured profile.
Based on the research, a bespoke design direction was created specifically for Foster Plumbing. No templates — the typography, color palette, layout patterns, and visual effects were all chosen to match this business's personality and industry.
Pixel (design agent) built the entire 5-page Next.js application from scratch — 2 custom components, real content from the research phase, App Router with proper routing, and production-grade code.
Sentinel (QA agent) verified the build compiles cleanly, checked for placeholder content, validated all routes render correctly, and confirmed the design is unique (not recycled from another demo).
Additional Notes
Generated from amirhub.contacts deployment metadata (record id 938) and live demo URL checks during Phase 3 reconciliation (2026-03-04).
More from the experiment
This case study is part of the AI Web Lab — a 30-day experiment where AI agents build bespoke websites for real Melbourne businesses. Every site is researched, designed, and built from scratch by a team of five specialist AI agents. The full methodology, code, and results are documented transparently.
This study is being prepared for publication as part of a research paper on AI-assisted web development at scale.
We built Foster Plumbing's site in 4 minutes. Same process, same quality — a custom website built for you, not a template.