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Operational playbook for merchandising, CX, and growth teams.
Who this guide is for
Merchandising, CX, and digital commerce leaders.
Automation potential
Catalog enrichment and customer support.
Data readiness
Product feeds, orders, and behavioral data.
Risk surface
Returns, fraud, and content accuracy.
Opportunity snapshot
Top use cases
Value mix
Implementation roadmap
Weeks 1-3
Enrich top SKUs with AI-assisted copy and QA checks.
Weeks 4-6
Deploy service macros and escalation workflows for CX.
Weeks 7-10
Layer demand signals and merchandising recommendations.
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