🏢 Barbershop · Oakleigh, Melbourne
Walk In. Sit Down. Look Sharp.
Research Phase
Before writing a single line of code, our research agent studied Barber On Station — their current website, social presence, reviews, team, and services. Here's what stood out.
Purely walk-in barbershop right next to Oakleigh train station — no appointments, no booking system, no app required
Quality cuts starting from $20 with transparent pricing and zero upselling — 'you know what you're paying before you sit down'
Phone number (03) 9568 5857 featured prominently with a floating call button — phone-first booking approach matches their old-school walk-in model
Design Phase
Every design decision was intentional — informed by the research, not pulled from a template library.
Visual Direction
Dark charcoal base with electric blue accents, Bebas Neue display font, noise overlay and vignette effects for an industrial barbershop feel.
Design Rationale
The walk-in, no-fuss identity demanded a bold, masculine aesthetic. Electric blue on charcoal creates high contrast without feeling generic.
Build Phase
Site Architecture
// Next.js App Router
Methodology
Spark (research agent) scraped Barber On Station's current website, Google reviews, social media, and business listings. Every piece of real data — team names, service pricing, business hours, unique details — was extracted into a structured profile.
Based on the research, a bespoke design direction was created specifically for Barber On Station. No templates — the typography, color palette, layout patterns, and visual effects were all chosen to match this business's personality and industry.
Pixel (design agent) built the entire 4-page Next.js application from scratch — 4 custom components, real content from the research phase, App Router with proper routing, and production-grade code.
Sentinel (QA agent) verified the build compiles cleanly, checked for placeholder content, validated all routes render correctly, and confirmed the design is unique (not recycled from another demo).
Additional Notes
Research sourced from public sources. All business data extracted and verified.
More from the experiment
This case study is part of the AI Web Lab — a 30-day experiment where AI agents build bespoke websites for real Melbourne businesses. Every site is researched, designed, and built from scratch by a team of five specialist AI agents. The full methodology, code, and results are documented transparently.
This study is being prepared for publication as part of a research paper on AI-assisted web development at scale.
We built Barber On Station's site in 4 minutes. Same process, same quality — a custom website built for you, not a template.