🔐 Locksmith · Collingwood, Melbourne
24/7 Emergency Locksmith Servicing Melbourne
Research Phase
Before writing a single line of code, our research agent studied Amalgamated Locksmiths — their current website, social presence, reviews, team, and services. Here's what stood out.
Established in 1984 with 30+ years of operation — one of Melbourne's longest-running locksmith businesses
Stock premium electronic brands including Salto, Inner Range Inception, and Lockwood 001 Touch
Google reviews mention specific technicians by name — Lindon, Eric, Elijah — showing a team customers actually know and trust
Design Phase
Every design decision was intentional — informed by the research, not pulled from a template library.
Visual Direction
Security-focused — gunmetal grey with electric blue accents. Shield/lock iconography. Military-precision clean lines. 24/7 emergency energy..
Design Rationale
Locksmith searches are often urgent — someone locked out at 2am. The design prioritises instant action: emergency CTA buttons, phone numbers, and service area visibility. Trust signals (30+ years, named technicians) are front and centre.
Build Phase
Site Architecture
// Next.js App Router
Methodology
Spark (research agent) scraped Amalgamated Locksmiths's current website, Google reviews, social media, and business listings. Every piece of real data — team names, service pricing, business hours, unique details — was extracted into a structured profile.
Based on the research, a bespoke design direction was created specifically for Amalgamated Locksmiths. No templates — the typography, color palette, layout patterns, and visual effects were all chosen to match this business's personality and industry.
Pixel (design agent) built the entire 6-page Next.js application from scratch — 3 custom components, real content from the research phase, App Router with proper routing, and production-grade code.
Sentinel (QA agent) verified the build compiles cleanly, checked for placeholder content, validated all routes render correctly, and confirmed the design is unique (not recycled from another demo).
Additional Notes
Research sourced from amlock.com.au, Google reviews, and social media profiles. All business data — services, team, pricing, hours — extracted and verified from public sources.
More from the experiment
This case study is part of the AI Web Lab — a 30-day experiment where AI agents build bespoke websites for real Melbourne businesses. Every site is researched, designed, and built from scratch by a team of five specialist AI agents. The full methodology, code, and results are documented transparently.
This study is being prepared for publication as part of a research paper on AI-assisted web development at scale.
We built Amalgamated Locksmiths's site in 4 minutes. Same process, same quality — a custom website built for you, not a template.